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Course Information

Directed Study (MKT 498)

Term: 2016-2017 Academic Year Fall Semester

Faculty

Melissa W. Clark
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Description

498. Directed Study in Marketing 3-0-3
In-depth study in the marketing discipline in an individualized program designed by student and their faculty sponsor. Alternatively, independent study may involve working with an individual faculty member on a research project in which students have the opportunity to see firsthand how new knowledge and understanding are developed in the business disciplines. To pursue independent study, students develop a learning contract with their faculty sponsor and will typically produce a significant term paper or project. At most, 6 hours of MKT 498 may be counted toward a degree program. PR: JS or SS and approval of school dean; CI.